Poundstretcher to Revive Bargain Shopping in Sutton Coldfield
Poundstretcher, the well-known discount retailer, is preparing to launch a new store in Sutton Coldfield this week. The outlet will occupy the former Poundland location on The Parade, with its grand opening scheduled for Friday, February 27.
Expanding Retail Footprint with Local Employment
The new Beeston store spans an impressive 6,093 square feet and is expected to generate up to 15 jobs for the local community. Several former Poundland employees are among those who will have opportunities to join the team, bolstering employment in the area.
A Diverse Range of Affordable Products
Shoppers can look forward to an extensive selection of bargains, including both branded and non-branded items. The store will feature categories such as:
- Clothing and home décor
- DIY and gardening supplies
- Health and beauty products
- Snacks, sweets, and drinks
- Storage solutions
Additionally, the store will host a Pet Hut section, offering hundreds of discounted pet products for cost-conscious pet owners.
CEO Comments on Growth and Accessibility
Andy Atkinson, Chief Executive Officer of Poundstretcher, emphasized the company's commitment to expansion. He stated, "With household budgets still under pressure, Poundstretcher is dedicated to growing our store network across the UK. Our goal is to make it easier for more people to access quality products at trustworthy prices."
Background and Recent Expansion
Founded in 1981, Poundstretcher was acquired by Fortress Investment Group in April 2024. Since then, the retailer has actively expanded, opening new stores in locations such as Banbury, Bognor Regis, Hinckley, Kimberley, Leicester, Portsmouth, Shepherd’s Bush, Strood, Sutton-in-Ashfield, and Truro. This expansion has created over 100 new jobs nationwide, highlighting the brand's ongoing growth strategy.
