Aston Villa's new home kit for the 2026/27 season is now on sale at the official club store, giving supporters the first chance to purchase a strip since the club's Europa League triumph. The release has sparked nostalgia as fans look ahead to a return to the Champions League next season.
The launch comes just over a week after Unai Emery's side lifted their first trophy in 30 years, defeating Freiburg comfortably in Istanbul, and days after the Premier League season concluded with Pep Guardiola finishing his Manchester City career against the Villans.
Design and Pricing
Villa says the design 'is inspired by the club's designs from the 1960s'. Fans can purchase the kit from £60 for children and £85 for adults. The children's kit is available in sizes 4-5 years to 14-16 years, while the men's version ranges from XS to XXXXL and the women's from XXS to XXL. For a limited time, free shipping is available on purchases of the new Aston Villa kit, but this offer only lasts until Sunday, July 7.
Kit Options
The Aston Villa adidas Home Shirt 2026-27 for men is priced at £85. The kids' version costs £60, with sizes from 7-8 years to 15-16 years. The women's shirt is also £85, available in XXS to XXL. Other options include the Aston Villa adidas Home Authentic Shirt 2026-27 at £120 and the long-sleeve version at £130.
The club stated: 'The kit honours the more unconventional claret and blue concepts from that era with a clean and elegant look, creating a departure from the raglan sleeved home shirts that Villa have worn in the modern era, usually finished with gold detailing.' They added that the authentic jersey uses CLIMACOOL+ technology to keep players cool and dry, with ventilation features and sweat-wicking fabric. Shorts and socks in a 'glow blue' shade accompany the claret shirt.
Design Details
The shirt features a 'glow blue' collar with claret trim, with adidas stripes on the sleeves matching that shade. The adidas logo and the lion, along with other badge detailing, are also in the same blue. The new front-of-shirt sponsor is yet to be confirmed, with Betano's deal ending this summer. Besides the Aston Villa Official Store, the new kit is also available at Fanatics and adidas.
Villa players Ollie Watkins and Morgan Rogers are preparing for their trip to the USA as part of Thomas Tuchel's 26-man England squad. Fans can personalise England 2026 kits with Watkins or Rogers printing at the England Official Store.
The Aston Villa Official Store, part of the Fanatics family, has received thousands of positive reviews on Trustpilot. One five-star review says: 'Great product and quick delivery, up the Villa.' Another states: 'Have purchased from Fanatics many times. Great service and ease of returns, when necessary. Delighted with everything.' A three-star review mentioned a delivery issue: 'The delivery was left outside my door rather than in the dustbin cupboard, next to my door.' Nonetheless, another five-star review says: 'Fanatics has a great range of products. Fast delivery and top quality, would highly recommend.'
