For many, laundry day is a chore to be endured, but a surge of shoppers are now finding joy in the task thanks to a cleverly scented and environmentally conscious product bundle. The secret? A subscription deal from female-founded brand Clothes Doctor that has been dramatically reduced, turning the mundane into something approaching aromatherapy.
The bargain bundle transforming wash day
Clothes Doctor, known for its non-toxic and planet-friendly formulas, has cut the price of its Everyday Laundry Kit subscription from £89.95 to a mere £30. The kit contains seven items in total, which works out at roughly £4.20 per product. This represents a significant saving for a set of high-quality cleaning essentials designed with sustainability in mind.
The bundle includes three 100ml concentrates – two laundry detergents and one fabric conditioner – alongside two refillable glass bottles and two pourers. Subscribers can choose to receive fresh formulas every one, two, or three months based on their household's laundry volume. Those who sign up also get priority access to new seasonal scents as they are released.
Powerful cleaning meets spa-like scents
Despite their concentrated nature, these products are formulated to deliver robust cleaning power. They are designed to combat stubborn stains and oily marks effectively, even in cooler washes as low as 20°C. An added benefit is their fabric-protecting qualities, which help prevent colours from fading and fibres from suffering damage through everyday wear.
Using them is simple: customers pour the concentrate into one of the provided glass bottles, top it up with water, and use it just like a regular detergent. The real standout feature for many, however, is the fragrance. Crafted with genuine essential oils, the scents are reported to elevate laundry day, transforming it from a boring chore into a more sensory, spa-like experience.
For anyone wary of subscription commitments, Clothes Doctor offers flexibility. Customers can easily pause, skip, or delay their next delivery if they find they still have plenty of product left, removing the pressure to use it up quickly.
What shoppers and experts are saying
The brand has garnered enthusiastic reviews from customers on platforms like Trustpilot. One happy user remarked that the products "smell gorgeous" and leave delicate merino and cashmere jumpers feeling soft. Another praised the knitwear mist sprays, noting they've bought more as gifts for friends.
A particularly glowing review stated: "I actually enjoy cleaning and washing with them each time. They elevate the ordinary and everyday life's little tasks as they are so nicely scented." Journalist Lauren Codling, who has used the range, reported being "consistently impressed" and specifically recommended the clothing sprays for freshening knitwear between washes.
While some users have noted slower delivery times, the overall sentiment skews heavily positive, with many highlighting the lasting fresh scent on their clothes and the brand's move to refillable glass bottles.
Clothes Doctor sits within a growing market of eco-conscious cleaning alternatives in the UK. Other notable brands include Smol, which delivers concentrated capsules in recyclable packaging, and Ecoegg, which uses reusable mineral pellets instead of traditional detergents. However, for a growing number of British shoppers, the combination of divine scents, effective cleaning, and sustainable credentials makes this £30 bundle a repeat purchase.
