Asda’s popular baby and toddler event is back for 2026, offering significant savings on a wide range of essentials for parents and little ones. The promotion, available both in-store and online, includes deals on nappies, wipes, feeding kits, car seats, and many more items.
Savings on Over 215 Products
This year, the event features savings of over 50% on more than 215 parenting essentials. Shoppers can take advantage of these offers without needing a loyalty card, with the promotion running until May 14. Brands featured include Asda’s own George and Little Angels, as well as big names like Pampers, Huggies, and MAM.
Highlighted Deals
In a Facebook post, Asda shared a list of some of the best deals available:
- Huggies Pure nappies: Was £7, now £5
- Pampers New Baby Nappies: Was £7.98, now £3 (just 6p per nappy)
- Pack of 10 Disney Baby by George bodysuits: £10
- Ninjamas Pyjama Pants: Was £4.98, now £3
- MAM Feed and Soothe bottle set: Was £37.98, now £20
- Ella’s Kitchen Melty Sticks: Was £1.28, now 90p
- Pampers Baby Dry pants: 2 for £19
- Bebe Style High Chair: Was £20, now £14
- Sudocrem: Was £9.48, now £7.50
These offers provide excellent opportunities for parents to stock up on essentials at reduced prices. For instance, the Pampers New Baby Nappies deal works out at just 6p per nappy, while the Ella’s Kitchen Melty Sticks are available for only 90p.
How to Access the Deals
To take advantage of the promotion, parents can visit their local Asda store or order online. Asda’s store locator tool can help find the nearest location. The event runs until May 14, so shoppers are encouraged to act quickly to secure these savings.
With such a wide variety of products on offer, the 2026 baby and toddler event is a must for families looking to save money on everyday essentials.



