For generations, a traditional chippy tea was an affordable treat for families across the UK, but that is no longer the case. The price of a classic fish and chip supper has climbed to an all-time high, with a portion of haddock and chips now averaging £10.29, while cod and chips costs around £11.41.
Rising costs behind the price hike
Fish and chip shop owners are passing on their own increased expenses to customers. The cost of basic ingredients such as fish, potatoes, cooking oil, and electricity has surged, forcing many businesses to adjust their pricing models to survive. Some shops have diversified their menus by adding pizzas, kebabs, and burgers, while others have slashed their offerings to reduce waste.
Cod, haddock, scampi, and fishcakes remain the most common seafood products on menus. Haddock dominates in Scotland, parts of Yorkshire, and the Midlands, while cod is the most popular choice elsewhere in the UK.
Economic pressures on the high street
Global supply issues and inflation are driving up the everyday running costs for local chip shops. A new study by industry body Seafish highlights how these economic pressures are reshaping the high street. Report author Jennifer Robson from Seafish said: "Our report confirms that fish and chips is very much alive and kicking in the UK – it remains one of the nation's most iconic and recognisable meals, enjoyed by millions of people every year."
Robson added: "We embarked on this research to better understand a sector that plays a very important role in local economies and communities across the UK and provides a vital route through which consumers can enjoy seafood. Fish and chip shops also play an important role in connecting the public with a wide range of seafood beyond the traditional cod and haddock – for example lesser-known species such as plaice, skate and pollock, that can offer excellent eating quality and greater choice."
Industry resilience
National Federation of Fish Friers president Andrew Crook commented: "This is a very welcome report – its findings help us not only to benchmark the fish and chip sector, but also start to calculate its value to the economy. The findings also highlight the resilience and adaptability of fish and chip businesses. While the sector faces challenges, businesses continue to evolve in response to changing consumer preferences and operating conditions while maintaining a food tradition that remains an important part of British culture."
Despite the rising prices, fish and chips remain a beloved staple. However, the record costs underscore the broader impact of inflation and supply chain disruptions on everyday life.
