Estate Agents Luxury Hub Launch Charitable Initiative for East Cheshire Hospice
Estate agents Luxury Hub have officially launched a new campaign designed to support the East Cheshire Hospice. The innovative initiative, titled 'Homes That Give Back', will see the property specialists donate a significant portion of their profits to the hospice.
How the Donation Scheme Works
Under this new program, Luxury Hub will contribute 20 per cent of the net profit from property sales directly to the East Cheshire Hospice, but only when the charity's name is mentioned during the transaction process. This unique referral-based model ensures that every sale linked to the hospice results in a meaningful financial contribution.
Personal Inspiration Behind the Campaign
The 'Homes That Give Back' initiative was conceived by the company's Investments Manager, George Hammond, who has a deeply personal connection to the hospice. His late grandfather, Michael Markman, a retired businessman, spent a week as an inpatient at the hospice twelve years ago. Additionally, a close friend of George's, Catherine Barron, who passed away in 2020, was also a patient there.
George Hammond shared his heartfelt motivation, stating: "I've had first-hand experience of the hospice and know what a difference they make at such a critical time for families and friends. They make everyone feel comfortable. The patient, most importantly, but also their family. I know how incredibly supportive they are."
Expanding Charitable Efforts
Luxury Hub, which opened its Congleton office nearly five months ago, is already running similar incentive programs with other organisations, including the Air Ambulance and the YMCA. The company has expressed plans to extend this charitable scheme further in the future.
George Hammond elaborated on their commitment: "We're keen to support charities, so the hospice was an obvious choice. We all know what impact they have on our community. For every transaction initiated from a hospice referral, we'll give 20 per cent of the net profit back to them. It's our way of helping. The hospice provides outstanding care and Luxury Hub are proud to be involved with them."
Staff Involvement and Community Impact
The campaign has garnered full support from the Luxury Hub team, including staff members such as Neeraj Takiar, Paul Finch, Brooke Simons-Akwah, Anu Takiar, Paul Leighton, and Aryan Takiar. This collective effort underscores the company's dedication to making a positive difference in the local community through their business operations.
