4 Chic & Affordable Alternatives to Claudia Winkleman's £595 Traitors Coat
Cheap alternatives to Claudia Winkleman's £595 Traitors coat

The return of BBC's hit show The Traitors means the welcome return of presenter Claudia Winkleman's impeccable and much-admired wardrobe. During a mission in the episode broadcast on Saturday, 7th January 2026, Claudia showcased a particularly covetable piece: a luxurious chocolate brown Merino wool coat from the brand Brora.

The Coveted Original Coat

The presenter's coat is a masterclass in timeless style, blending masculine and feminine elements with a rustic charm that works perfectly in an urban setting. Crafted in Yorkshire from sustainable merino wool, the design features a long length, practical flap pockets, and a versatile neckline. It remains available to purchase directly from Brora in sizes 6 to 18, but it comes with a significant investment price of £595.

Stylish High Street Alternatives

For fans of Claudia's look who are working with a more modest budget, there is excellent news. Several high street retailers are offering similar chic, longline coats in rich brown hues for a fraction of the cost.

Nobody's Child offers a Chocolate Brown Double Breasted Relaxed Coat for £199. Using the discount code EXTRA15 brings the price down to just £169.15.

Shoppers can find an Ovoid Sleeve Double Breasted Longline Formal Coat in Chocolate on ASOS, from Topshop, for a very reasonable £90. Its elegant design ensures it will remain a wardrobe staple.

For those seeking the most budget-friendly option, New Look has a Dark Brown Button Up Belted Coat in its new arrivals for just £69.99. The included belt allows you to create a tailored silhouette.

Finally, Next stocks a Chocolate Brown Formal Funnel Neck Coat from Rochelle Humes' collection. Priced at £88, it is available in both petite and regular lengths.

Complete the Claudia Look

To truly channel Claudia Winkleman's signature Traitors style, the coat is only part of the equation. During the same episode, she accessorised with her now-iconic fingerless gloves. These are Brora's Women's Cashmere Wristwarmers, priced at £65.

Knitted in Scotland from 100% cashmere, they come in a wide range of colours. Claudia appeared to wear the 'conker' shade to complement her deep brown coat, a pairing she has favoured throughout every series of the show.

With these savvy high street finds, you can achieve Claudia Winkleman's acclaimed winter style without the premium price tag, proving that great fashion doesn't always require a traitorous sum.