High street retailer Debenhams has launched a spectacular January sale, with one luxury watch seeing its price plummet by a staggering 87%. The Stührling Original Aquamaster 4048 Chronograph Watch, normally retailing for £1,185, is now available for just £159.20.
Unprecedented Discount on a Premium Timepiece
This dramatic price cut represents a saving of £1,025.80 for savvy shoppers. The sale, which began in early January 2026, offers a limited-time opportunity to acquire a high-specification watch at a fraction of its usual cost. The Stührling Original Aquamaster is described by the retailer and customers as offering a touch of luxury without the exorbitant price tag.
Features and Design of the Aquamaster Watch
The watch is far from a basic accessory. It boasts a robust set of features designed for both style and everyday reliability. Key attributes include a scratch-resistant ceramic bezel that rotates in one direction, alongside luminous hands and markers for clear reading in low light.
Functionality is enhanced with a date display and a precise quartz chronograph movement. The timepiece is also water-resistant and comes fitted with a durable and comfortable black rubber strap, making it a practical choice for daily wear.
Shoppers are not limited to one style. The watch comes in four distinct colour variations, all benefiting from the same huge discount:
- Black bezel with a light blue dial
- Black bezel with a black dial
- Black bezel with a green dial
- Eye-catching rose gold bezel with a black dial
Customer Reception and Alternative Deals
The watch has proven popular, holding a 4.2-star rating on Debenhams' website. One reviewer praised its surprising quality for the price, calling it "beautiful" and ideal for those seeking "budget luxury." Another customer was amazed by the build, stating the quality was "unreal" and urging others to buy while the discount lasts.
While most feedback is positive, one customer reported receiving a faulty item with a detached strap, expressing disappointment with the seller's resolution service.
For those considering other options, Debenhams' sale features additional watch bargains. The Stührling Original DualMode 4040 Chronograph is now £172, down from £1,025. Elsewhere, Ernest Jones is offering the Accurist Men's Dive Automatic watch for £140, reduced from £199.
A Standout Offer in the January Sales
This 87% discount from Debenhams stands out as one of the most significant price reductions in the post-Christmas sales period. It highlights the aggressive promotional strategies employed by retailers in January to clear stock and attract customers seeking premium products at accessible prices. For watch enthusiasts and gift buyers, the Stührling Original Aquamaster presents a compelling opportunity to own a detailed, feature-rich chronograph for less than £160.
