Historic UK Shoe Retailer Enters Administration, Launches Final Clearance Sale
A major British footwear retailer has plunged into administration, sparking a significant closing-down sale with prices slashed by up to half across its remaining outlets. The 145-year-old chain, Russell & Bromley, entered administration earlier this year, leading to a dramatic "everything must go" clearance event as the company winds down operations.
Next Steps In to Secure Key Locations
In a move to preserve part of the business, retail giant Next intervened on 21 January, acquiring three prime locations. This strategic purchase secured shops in Chelsea, Mayfair, and the Bluewater Shopping Centre in Kent, safeguarding these outlets from immediate closure.
However, the deal excluded the remaining 33 stores and nine concessions, which continue to operate under administrator control. These affected locations are expected to remain open until May as inventory gradually depletes through ongoing sales.
Family-Owned Business Makes Difficult Decision
Andrew Bromley, chief executive of the previously family-owned Russell & Bromley, explained the situation following a comprehensive strategic review with external advisers. "We have taken the difficult decision to sell the Russell & Bromley brand," he stated. "This is the best route to secure the future for the brand and we would like to thank our staff, suppliers, partners and customers for their support."
Administrators Explore Options for Remaining Stores
Will Wright, UK chief executive of Interpath, the firm acting as administrator, confirmed that the stores not included in the Next deal would continue trading while options are assessed. "Across its 147-year history, Russell & Bromley has been at the forefront of contemporary style," he noted. "We're pleased therefore to have concluded this transaction, which will preserve the brand and the commitment to quality craftsmanship that it has become so well known for."
Wright added: "Our intention is to continue to trade the remaining portfolio of stores for as long as we can while we explore the options available." This approach aims to maximize value from the remaining assets while providing continued, though temporary, retail presence.
The administration marks a significant shift for a retailer that has been a staple of British high streets for nearly a century and a half, with its future now dependent on the success of clearance sales and potential further acquisitions.



